Mobile Countdown Calendar
MAN Energy Solitions
Interactive employer campaign.
In 2018, MAN Diesel & Turbo SE stood for much more than just huge diesel engines: it stood for future technologies. For this reason, an internal campaign was launched in June of that year to promote the new company name and corporate identity. MAN Diesel & Turbo SE became MAN Energy Solutions.
The mobile countdown calendar portrays the company’s new direction using an artwork and was displayed in the departments. Employees were able to explore it in a interactive and playful way in seven steps and bring it to life using QR codes and smartphones.
Case film
